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Shirts Unlimited owner, Tina Prior, center, poses with her daughters Taylor Olson, left, and Alexa Prior outside the shop at 310 Belknap St. in Superior
Shirts Unlimited owner, Tina Prior, heart, poses with her daughters Taylor Olson, left, and Alexa Prior outside the shop at 310 Belknap St. in Superior on Friday, Oct. xiv.

Jed Carlson / Superior Telegram

SUPERIOR — Shirts Unlimited, a screenprinting and embroidery shop that fabricated the move from South Range to Superior a decade ago, is turning 20. The family business organization is celebrating with in-house specials and weekly drawings for a dozen free T-shirts through the end of the yr. Drawings for the shirts, which will exist printed with a design of the winner’s choosing, will be done live on Facebook every Friday.

A peek around the storefront, located in the Fastenal building at 310 Belknap St., shows a broad range of available items, from apparel and blankets to stadium chairs, thousand signs and banners.

“I approximate I did name this Shirts Unlimited for a reason,” said possessor Tina Prior.

David Schober pulls yellow ink over a Northwestern football conference champion shirt at Shirts Unlimited
David Schober pulls yellowish ink over a Northwestern football conference champion shirt at Shirts Unlimited in Superior on Friday, Oct. 14.

Jed Carlson / Superior Telegram

The store’south reach is too unlimited. Prior and her 9 employees provide wearing apparel to prep programs including Superior, Maple, Duluth Eastward, Esko, Eau Claire Memorial and River Falls, equally well equally higher gear for the University of Minnesota Duluth, University of Wisconsin-Superior and the College of St. Scholastica. Area businesses, including Genesis and Halvor Lines, are regular customers. The family business turns out items for 5Ks, cancer walks and and then much more. Online orders travel the world.

Sue Nash, possessor of Northland Adult Foster Intendance in Duluth, stopped by the shop Oct. 14 to order custom holiday gifts for her roughly 100 employees.

“It’south all-encompassing, but it’southward wonderful,” said Nash, who’southward known Prior since they were teens. “And we run across it every 24-hour interval at my company because somebody’s wearing her stuff in my office every day. And they want more than.”

The business is built on trust, loyalty and client service.

“Their customer service is second to none,” said Rob Scott, caput football jitney at Eau Claire Memorial.

David Schober pulls ink across a shirt at Shirts Unlimited
David Schober pulls ink beyond a shirt at Shirts Unlimited in Superior on Friday, Oct. 14.

Jed Carlson / Superior Telegram

It’south a competitive market place, and Superior has several very good screenprinting companies, said Scott, who coached Superior football and baseball before moving to Eau Claire. Turnaround time sets Shirts Unlimited autonomously.

“They’re able to turn a jersey around in 24 hours or less,” Scott said. “So when we had a late add-on to our youth football game league, for instance, we could call them and they would print and deliver a jersey a lot of times the same day but for certain within 24 hours and other companies only weren’t able to come shut to that.”

He continues to order from Shirts Unlimited, every bit does erstwhile Northwestern Tigers autobus David Crail, now the athletic director at River Falls.

“She and her staff provided our football and baseball programs with a smashing choice of products along with a level of service that showed that our business was valued,” Crail said. “When I moved to River Falls, I needed to motility rapidly and come up with some new ideas for our program. Tina had certainly earned my trust over the years, and I appreciated that the distance did non change the event of the services provided.”

Even at a distance, the customer service shines.

“At present instead of mitt delivering (the order) comes through the post, of course, just she has a style to become it, a lot of times, the next solar day,” Scott said.

That loyalty works both ways.

“We don’t say no. We come up in on Saturday. We come up in on Sunday,” Prior said.

“We don’t have minimums,” said her daughter, Taylor Olson.

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“I call up give-and-take of mouth is everything. And coaches talk. Reputation is everything. I approximate I’ve never said no to a motorcoach,” Prior said.

In addition to team orders, Shirts Unlimited carries a wide stock of school spirit items for all ages.

“It’s a clothing shop,” said Nash, who was eyeing up a North Face jacket in the Halvor Lines section of the store. “They tin can but walk in and buy something. They don’t have to be with a team or any kind of group. Come up in and shop. Information technology’due south a keen way to get your kids school spirit gear in their size.”

As the store celebrates xx years in Douglas County, Prior sent a bulletin to customers.

David Schober checks on the Northwestern football conference champion shirts after adding yellow ink to them at Shirts Unlimited
David Schober checks on the Northwestern football game conference champion shirts after calculation yellow ink to them at Shirts Unlimited in Superior on Friday, October. 14.

Jed Carlson / Superior Telegram

“I would like to give thanks all the schools and coaches that we do business with for staying local and not using those online companies from Texas,” she said. “It’s a big role of why we are here today.”

The shop is open weekdays from 9 a.thou. to v:30 p.thousand. In Nov and December, Shirts Unlimited volition exist open up Saturdays from 9 a.m. to 1 p.thousand. Online sales are open 24/seven through the Shirts Unlimited website .

A Superior Spartan winter hat sits on top of a rack at Shirts Unlimited
A Superior Spartan winter hat sits on tiptop of a rack at Shirts Unlimited in Superior on Friday, Oct. xiv.

Jed Carlson / Superior Telegram

Northwestern Tigers gear is available at Shirts Unlimited
Northwestern Tigers gear is bachelor at Shirts Unlimited in Superior on Friday, October. fourteen.

Jed Carlson / Superior Telegram

Maria Lockwood

Maria Lockwood covers news in Douglas County, Wisconsin, for the Superior Telegram.

Source: https://www.superiortelegram.com/news/local/unlimited-service-shirts-unlimited-celebrates-20-years

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